03 July, 2008

Friday (ish) Ad Haiku: 4th of July Sales

We practically let our cynical creative department intern take over the blog this week, but who really does any work around a holiday weekend? The guy who's still here after five the day before a three-day weekend. Have a nice time, Matt, editor, jerk. Anyway, here's Aditya's take on the Friday(ish) Ad Haiku--Cap'n A

More and more stores stay open on holidays, like Independence Day, Memorial Day, Labor Day...Arbor Day, to serve the most avid and deal-spelunking of shoppers. All June I've been seeing commercials featuring finger-pointing Uncle Sam cutouts, "I Want You to buy a new dining set!" and talking barbecue grills, "Have we got some HOT deals!" Please, just give me fireworks, but alas, despite hackneyed advertising schemes, my inner shopaholic still beckons. That dinet set is as good as mine.

So for your Friday(ish) Ad Haiku enjoyment: 4th of July sales.

Don’t use July 4th
To sell me stuff. Use real ploys,
Like mail-in rebates.

--Aditya Desai,
Cynical Creative Department Intern

Last week on the Friday 5-7-5: Viral Marketing

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