Intern Sweatshop: Friday Ad Haiku: Funny Happy Hour
In my consumer behavior class, we have been looking at various ways to successfully reach your target market. My professor brought up one Heineken commercial in particular for its usage of humor appeal that would attract the "beer drinker."
After viewing this commercial many times, I still couldn't understand what was being said, so eventually I found the English version. It makes me crack up every single time I watch it (although I still think it's funnier in Dutch) and makes me a little thirsty -- just in time for Friday Happy Hour after work!
Make sure your volume is up --just not too loud!
What are some of your favorite humorous commercials?
And now for your Friday Haiku: Cheers!
Five PM Heine-
Why does Dutch equal funny?
Like my beer closet?
-Amanda Gazi, Closet Jealous Creative Department Intern