25 August, 2011

Cops Prove They Can Rhyme Again

The following stills are either from an upcoming American remake of a Japanease Horror movie "Ghost Cop" or from three tv spots from the National Highway Traffic Safety Administration's Labor Day campaign " Drive Sober or Get Pulled Over."

You decide.

Alright, it's pretty obvious here, despite how cool the thought of a horror film called "Ghost Cop" is these are stills from a new campaign, "Drive Sober or Get Pulled Over."

This takes the usually ridiculous or threatening campaigns they run into a new, creepy direction.

This raises another question, are these ads really effective? Does a rhyming tagline like "Don't Drink and Drive, Arrive Alive" really do anything to decrease drunk driving arrests or deaths?

Perhaps, just the fact that these ads exist are enough to hammer home how serious this issue truly is. They may not be the best creative, but the "Drive Sober or Get Pulled Over" campaign's mere existence does a great service to educating the public.

Seriously though, "Ghost Cop" would be pretty sweet.

Sean Sutherland, Account Executive/Painted himself into the wall of his office once...(didn't work)

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