Hyundai buyer assurance plan takes it a step further

by M.M. McDermott

Hyundai kicked the car industry in the ass when it offered to cover three months of payments for buyers who lose their jobs. If that weren't enough, they allowed folks to return their cars without penalty if they were still unable to nab a job. It was a brilliant idea that knocked down some of the biggest barriers for consumers in these sketchy economic times.

Of course, others have jumped on the altruist bandwagon. So what's Hyundai going to do to step up their game? Cube-dwellers, some language NSFW:

Hyundai Assurance Commercial - watch more funny videos